BAJ was the brain child of Mr. Girish Agrawal and the very talented Mrs Babita Agrawal. With an objective of making beautiful jewellery that would be bought by home makers and esteemed families, BAJ was established officially in the year 1990. An honest product that didn’t tear the pockets and helped support the then very middle class Agrawal family. The business started with a box of 12 ring from the room of Babita Agrawal, which then grew to a small cabin in the drawing room of Agrawal family in Four Bungalows area. Later the family shifted to a bigger apartment in Lokhandwala and had a dedicated full room for the business. The showroom came into reality in the year 2016, with an enigmatic and very professional Mr. Shrey Agrawal as one of the directors of BAJ. The store is a Boutique Style Showroom, located in a commercial building in Lokhandwala. The logo evolved due to its brand presence with the name ‘Babita Agrawal Jewellery Pvt. Ltd.’, now endearingly known as BAJ. The customers are lovingly addressed as the BAJ family!!!